COMICS

Company Comics & Personal Comics

Snapinst.app_245194863_686744232302328_7495086052561325622_n_1080 (1).jpg

Sayang Panpan is a lighthearted comic series that captures the amusing and unpredictable daily life of Panpan and friends. The story often features playful parodies of popular films and current trends, adding a fun, relatable twist to the narrative. In this project, I wasn't just responsible for the story and artwork, I also played an active role in shaping the marketing direction and creative strategy. This included:

Pitching ideas for special episodes and event-based content
Aligning the story with trending topics to keep the series fresh and relevant
Helping develop concepts that resonated with the audience while staying true to the IP’s tone and humor

This project allowed me to blend storytelling with brand building, making Sayang Panpan a memorable and engaging IP.